styling creme

It's Bumble and bumble's answer to the gels and mousses that flooded the market in the late 1980s, about the time when Styling Creme was conceived. It's neither and both at the same time.

Styling Creme is a setting medium that works well for many hair types, hold fairly firmly and gives extra texture. People with curly hair love it for definition; it's great for thick, heavy hair when blow-drying, and for combing through short styles that dry naturally (also contains a UV filter).

why

strong hold, midweight, body-building

Polymers: control, body, structure

Glycerin: moisture

Silicone: humidity protection

Benzophenone-4: UV filter

who

anyone

when

anytime; after Prep or Tonic Lotion

how

Work through damp hair and style. The more you use, the more hold you'll get. Use with a blow-dryer for more volume and softer hold.

Styling Creme + a drop of DeFrizz mixed in = humidity-proofing, less hold

Styling Creme + a dab of Grooming Creme of Brilliantine mixed in = less hold, lasting moisture

whatever

Convinced by Bb. Styling Vaughn Accord, Bruce Springsteen made the switch from gel to Styling Creme.

2oz | 8oz