styling lotion

The numbers flocking to colorists today mean more and more people with potentially damaged hair.* With unprotected blow-drying, setting and (God bless'em) teasing, things can get ugly quickly.

Styling Lotion makes working with delicate or fine hair less risky. It is light, both in terms of hold and weight, and it makes hair less vulnerable by lubricating, detangling, and gradually strengthening. Consider Styling Lotion a multi-talented mist or Thickening Spray's less controlling sister; a gentle starting lotion for the uninitiated or naturalist.

The former head of PR for Bb. now heads a family and hasn't much time to blow dry. But she uses Styling Lotion nonetheless on cowlicks and stubborn bits, letting them dry on the run.

*Which is exactly why Bb. made Color Support Shampoo and Conditioner - which Styling Lotion Complements - for insurance that covers color investments.

why

gentle hold, lightweight, fewer tangles, less breakage, heat protection, strength

Wheat Protein: moisture, volume, damage control

Vitamin Complex: strength, sheen, combability

Polymers: control, structure, hold

Lanolin: moisture, manageability

who

anyone; a good choice for fine, frequently styled, fragile or chemically treated hair

when

anytime; after Prep or Tonic Lotion and before heated tools

how

Spray on damp hair evenly by sections. Work through and style.

press box

Styling Lotion made Friends with Courtney, Jennifer and Lisa.

2oz | 8oz